<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>The Silavelle blog</title><description>Short reads on booking, missed calls and Google. What the big booking platforms really charge an Ottawa business. Every number links to its source.</description><link>https://silavelle.ca/</link><language>en-ca</language><item><title>The six places an Ottawa business quietly loses customers</title><link>https://silavelle.ca/blog/where-customers-go-missing/</link><guid isPermaLink="true">https://silavelle.ca/blog/where-customers-go-missing/</guid><description>Most local businesses do not lose customers on price. They lose them after hours, mid job, and after a missed call. Here is what closes each gap.</description><pubDate>Wed, 28 Jan 2026 00:00:00 GMT</pubDate><category>Getting booked</category></item><item><title>When the problem is not your website</title><link>https://silavelle.ca/blog/when-the-problem-is-not-a-website/</link><guid isPermaLink="true">https://silavelle.ca/blog/when-the-problem-is-not-a-website/</guid><description>Most of what eats an owner&apos;s week is not a website. It is one job, done by hand, over and over. How to find yours, and what makes it safe to hand over.</description><pubDate>Fri, 24 Jul 2026 00:00:00 GMT</pubDate><category>How we build</category></item><item><title>What you lose when you leave Fresha or Booksy</title><link>https://silavelle.ca/blog/what-you-leave-behind/</link><guid isPermaLink="true">https://silavelle.ca/blog/what-you-leave-behind/</guid><description>Everyone tells you what you gain by leaving Fresha or Booksy. Here is the other half. Four things that do not come with you, quoted from their own terms.</description><pubDate>Thu, 23 Jul 2026 00:00:00 GMT</pubDate><category>Owning your systems</category></item><item><title>How to write a page Google and ChatGPT can quote</title><link>https://silavelle.ca/blog/a-page-an-assistant-can-read/</link><guid isPermaLink="true">https://silavelle.ca/blog/a-page-an-assistant-can-read/</guid><description>More people now ask Google or ChatGPT a question instead of searching. Five things your page has to say in plain words, plus the one most owners leave out.</description><pubDate>Wed, 22 Jul 2026 00:00:00 GMT</pubDate><category>Getting found</category></item><item><title>How to answer a bad review, with the reply written out</title><link>https://silavelle.ca/blog/how-to-answer-a-bad-review/</link><guid isPermaLink="true">https://silavelle.ca/blog/how-to-answer-a-bad-review/</guid><description>Your reply is not for the person who left the review. It is for the next person reading it. Here is what to say, with three replies you can copy.</description><pubDate>Tue, 21 Jul 2026 00:00:00 GMT</pubDate><category>Getting found</category></item><item><title>How to cut no-shows without nagging your customers</title><link>https://silavelle.ca/blog/cut-no-shows-without-nagging/</link><guid isPermaLink="true">https://silavelle.ca/blog/cut-no-shows-without-nagging/</guid><description>Most no-shows are not rudeness. Plans changed, and saying nothing felt easier than phoning you. Here is how to make telling you easy.</description><pubDate>Wed, 01 Jul 2026 00:00:00 GMT</pubDate><category>Getting booked</category></item><item><title>Why we print our prices, and what call for pricing hides</title><link>https://silavelle.ca/blog/why-we-print-our-prices/</link><guid isPermaLink="true">https://silavelle.ca/blog/why-we-print-our-prices/</guid><description>A hidden price is not just a missing number. What Request a Quote costs you in time, and five questions to send anyone who will not print one.</description><pubDate>Wed, 03 Jun 2026 00:00:00 GMT</pubDate><category>What things cost</category></item><item><title>What a booking system should do, and what most do not</title><link>https://silavelle.ca/blog/what-a-booking-system-should-do/</link><guid isPermaLink="true">https://silavelle.ca/blog/what-a-booking-system-should-do/</guid><description>Five questions to put to the booking software you already pay for, tonight, on your own phone. What each one costs you when the answer is no.</description><pubDate>Wed, 06 May 2026 00:00:00 GMT</pubDate><category>Getting booked</category></item><item><title>What you keep on the day you stop paying</title><link>https://silavelle.ca/blog/rented-tools-versus-owned-systems/</link><guid isPermaLink="true">https://silavelle.ca/blog/rented-tools-versus-owned-systems/</guid><description>If you stopped paying for it tomorrow, what would you still have? Ask it about every tool you use. Here is what stays and what disappears.</description><pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate><category>Owning your systems</category></item><item><title>What actually happens on your site at 11pm</title><link>https://silavelle.ca/blog/what-happens-on-your-site-at-11pm/</link><guid isPermaLink="true">https://silavelle.ca/blog/what-happens-on-your-site-at-11pm/</guid><description>Somebody decides to book you at 11pm. What your site does next is the difference between a customer and a missed one. Four things to test tonight.</description><pubDate>Wed, 25 Feb 2026 00:00:00 GMT</pubDate><category>Getting booked</category></item></channel></rss>